FARAMAS WAS THE STAR OF THE SHOW AT THE FAMILY, FOOD AND FASHION FESTIVAL AT MIDVALLEY EXHIBITION AND CONFERENCE CENTRE
DATOKEEHUACHEE@GMAIL.COM
FARAMAS IS AVAILABLE AT GROUND FLOOR, METROJAYA MIDVALLEY MEGA MALL
AND IN MALACCA T HOTEL MATRA SQUARE
INSTAGRAM; FARAMASART
Fara Mas, the CEO and Chief Designer of FARAMAS Exclusive Fashion, showcased her latest collection “Dusk till Dawn” on Friday 9th September at “3F Festival” (Fashion, Food & Family) at Midvalley Exhibition Centre, Kuala Lumpur. “The concept of this collection is revival of the 1920s roaring style.”, said Fara Mas. She continued: “It was in the 1920s when fashion underwent a modernization, revolving from the restrictive style of the Victorian period and towards looser clothing and columnar silhouettes. This collection is an homage to the Roaring 20s which emerged as the recovery from the worldwide depression of its previous decade. After the pandemic period, through which, our world experienced another depression, both economically and emotionally, it is time to, once again celebrate the liberty of self-expression and revolve into a renaissance of art, culture and lifestyle.” The dazzling collection, “Dusk till Dawn”, consists of festive and party dresses, with variety of different silhouettes. It is a feminine yet elegant collection with a touch of classy. Attention to details and accessories elevates each look into a unique memorable style. The use of fur and feather in a colour palette of Gold, silver and white, carries the glamour of the Golden 20s and its Silver screen, while the white could stand for a new chapter, a fresh start. This exclusive collection will be available to public from October onwards at FARAMAS
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