CARLSBERG SAYS "DON'T DRINK AND DRIVE"! BUT INSTEAD OF ONLY GIVING ADVICE, CARLSBERG IS DOING SMOTHING! NOW YOU CAN DRINK AND DON'T DRIVE WITH 5,000 DISCOUNTEDC RIDES!

 DATOKEEHUACHEE@GMAIL.COM

Carlsberg Malaysia is urging consumers to be responsible drinkers and not get behind the wheel after even just one drink by stepping up on its annual #CelebrateResponsibly campaign.

 

This year’s campaign will see more than 5,000 discounted rides from GrabCar and Riding Pink worth RM10 plus a 10% discount from new partners SOCAR+, LaiLah and DriveSafe to change consumers’ mindset and behaviour on drinking and driving.

 

From now until the end of November, simply use the promotional code CELEBRATERESPONSIBLY to enjoy RM10 or 10% off your ride home from more than 1,800 Carlsberg Malaysia’s affiliated bars, bistros and restaurants nationwide. 

The code is activated between 7pm and 12am every day until 30 November and is valid only for rides from Carlsberg F&B outlets listed on www.carlsbergmalaysia.com.my while rides last.

 

Carlsberg Malaysia’s Corporate Affairs Director Pearl Lai commented, “The spotlight on tragic drink-driving fatalities and the stricter laws tabled for driving under the influence are sober reminders of the consequences of irresponsible drinking. 

"With more activities, investments and partnerships backing our #CelebrateResponsibly campaign this year, we hope consumers will adopt responsible drinking habits simply by choosing to leave their car keys behind or in the hands of a sober driver, such as our new and current e-hailing and chauffeur partners. Our message is simple – if you drink, don’t drive!”